Enterprise car sales, Virginia's Credit Unions Partner on 'Cars For Kids' Fund-raiser

 

June 2010 Campaign Will Benefit State's Children's Miracle Network Hospitals

Virginia's credit unions and Enterprise Car Sales will partner this June to offer the "Cars for Kids" program, a fund-raiser for the Children's Miracle Network hospitals serving the commonwealth.

During June 2010, Enterprise Car Sales will donate $250 to Children's Miracle Network from the sale of any of its cars, funded by a loan through a participating credit union.

Credit unions can sign up as program partners until April 2. All you're asked to do is promote the program to your members.

You're also encouraged to consider the following to boost your program's success. 

  • Set a goal for the credit union of one loan for every $2 million in assets

  • Provide credit union staff with referral incentive

  • Provide members with a loan incentive such as:

    1. Credit to share account

    2. Rate discount

    3. Deferred payment

SIGN UP:

Want to participate?

Contact the Enterprise Car Sales representative for your area.

Remember, you're asked to sign up by April 2, to ensure the promotional materials can be printed and delivered to your credit union in time for the June campaign.

ORDER ARTWORK/PROMOTIONAL MATERIALS:


Enterprise Car Sales has also provided an artwork order form and will provide those promotional materials for FREE to participating credit unions.


The deadline to return this form to Enterprise is April 2, 2010. 

[view the order form] (Word document, 64kb)

Enterprise can provide the "Cars For Kids" logo to credit unions interested in producing additional marketing materials, such as direct mail or another medium. Consult the appropriate Enterprise representative for details and assistance in producing these materials.

TIMELINE:

  • Artwork order form due to Enterprise – April 2

  • Logo and campaign info is available for your newsletter now. Sign up for the program and Enterprise Car Sales will provide the information.

  • Statement stuffers will be shipped to mail houses by May 14.

  • Campaign runs the month of June 2010!